Overview
Our team contributed film set graphic design expertise to bring the Marvel comic book series "Ms. Marvel" to life on Disney+. We utilized authentic Pakistani aesthetics to create captivating and visually stunning environments, transforming an Atlanta street into a convincing Pakistani-American neighborhood in New Jersey. The project included Comic-Con-inspired graphics and culturally authentic signage. Through meticulous attention to detail and commitment to authenticity, we delivered impactful visuals that enhanced the storytelling experience, seamlessly merging comic book aesthetics with genuine cultural elements.
Client
MARVEL STUDIO'S
Industry
Film & Television
Service
Set Graphic Design
Duration
4 Weeks
The Challenge
Design and implement authentic Marvel Cinematic Universe graphics and environments that would resonate with both comic book fans and new audiences while incorporating culturally accurate Pakistani elements for scenes set in New Jersey.
The Solution
Our team collaborated with Marvel Studios to create authentic graphics and sets that honored both comic book traditions and Pakistani culture. We designed custom signage and environmental graphics that transformed Atlanta locations into convincing Pakistani-American neighborhoods in New Jersey. Special attention was paid to cultural details, from storefront designs to street signage, ensuring an authentic representation of the community while maintaining the distinct visual style of the Marvel Cinematic Universe
